PH.D.
Malek Al najjar
t_mnajjar@svuonline.org
Qualifications:
PhD Management Sciences
Montesquieu University, Bordeaux, FRANCE
Programs list:
BSCM
TIBA
BAIT
MBA
BIT
BSCE
Courses list:
BSCM.BMK605 - Sales Management
BSCM.BMK608 - E-Marketing
TIBA.BMK605 - Sales Management
BAIT.BMN202 - Introduction to Marketing
MBA.PRJ.40 - Project
BIT.MKT244 - Introduction to Marketing
BSCE.MM - The Management of Marketing
BSCE.COB942 - Consumer Behaviour
BSCE.MEC962 - Marketing and Electronic Commerce
Academic experience:
Marketing Principals
Sales Management
E-Marketing.
New Trends in Marketing
Services Marketing
E-CRM.
• Supervisor of a number of research and executive Masters in Marketing.
Publications:
L'image perçue de l'entreprise à travers les offres d'emploi : une approche exploratoire basée sur les traits de personnalité
